The boring but important bit

Privacy notice

What I collect when you ask for the AI Induction or message me on Instagram, why, and what you can do about it.

Last updated 28 October 2026

Who I am

Holly Stuart is a trading name of HLS Digital Ltd, registered in England and Wales, company number 16186232. Registered office: 18 Henry Baxter Drive, Coventry, CV7 8QT.

HLS Digital Ltd is the controller of your personal data, and is registered with the Information Commissioner's Office (ICO), registration number ZC013534.

To ask anything about your data, email [email protected] or write to the address above.

What I collect

  • Your first name and email address, when you fill in the form for the AI Induction guide.
  • Whether you ticked the box to get my emails.
  • If you comment on one of my Instagram posts or message me there, your Instagram username and what you send, so I can reply and send you the link.
  • Whether my emails to you were delivered, opened or clicked.

Why I use it

  • To send you the guide you asked for. You asked for it, so I use your name and email address to send it. The legal basis is legitimate interests.
  • To send you my emails on using AI in a small business, only if you ticked the box. The legal basis is your consent, and you can take it back any time.
  • To reply to your Instagram comments and messages. The legal basis is legitimate interests.

I don't sell your data, and I don't use it for anything else.

Who else sees it

Only the companies that help me run this:

  • HighLevel (LeadConnector), which hosts these pages, the form, my contact list and my emails.
  • Meta, which runs Instagram, for comments and messages sent there.

Both are based in the US, so your data may be stored or processed outside the UK.

How long I keep it

  • If you only asked for the guide, I delete your details within 12 months.
  • If you signed up for my emails, I keep your details until you unsubscribe. After that I keep your email address on a do-not-email list, so I don't email you again by mistake.

Your rights

You can ask me for a copy of your data, ask me to correct it or delete it, object to how I use it, or ask me to stop using it. If you ticked the box, you can unsubscribe using the link at the bottom of any email I send.

If you're not happy with how I've handled your data, please tell me first. You also have the right to complain to the ICO at ico.org.uk/make-a-complaint.

Changes

If anything here changes, I'll update this page and the date at the top.

Holly Stuart is a trading name of HLS Digital Ltd, registered in England and Wales, company number 16186232. Registered office: 18 Henry Baxter Drive, Coventry, CV7 8QT.